Models prefer sentences that carry a fact: who, what, where, for whom, with what limit. "We are innovative and customer-centric" is dead for retrieval. "GlasRein cleans office space in the Lucerne agglomeration and does not offer a 24-hour emergency service" is citable.
Form matters almost as much as the sentence. Definition first, example next, boundary last. Tables of services and catchment areas beat essays. Numbers need a unit and a date. Stale prices on the site and different prices in a PDF are a typical Swiss failure.
More words is not GEO. Three contradictory service pages are worse than one canonical page. Content pruning belongs in the audit, even when it is unpopular.
SOURCE/01 by GlasBox (Knowledge) marks pages that carry an entity - and pages that only carry mood. The second group is not "optimised". It is cut or merged.
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GlasBox measures classic SEO and AI visibility separately. No ranking or mention guarantee. The free short check stays thin on purpose.
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